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维生素的奇效

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 啤酒厂要倒闭了,老板急得团团转,但是不论怎么改进品质,业务还是难有起色。

  “在啤酒里加入维生素,并于瓶上标明。”老板的朋友建议。

  老板照做了,果然生意大为改善。没过多久,不但渡过难关,而且扩厂生产了汽水,只是汽水与以前的啤酒一样,打不开市场。

  “在汽水里加入维生素,并于瓶上标明。”老板的朋友建议。

  果然汽水也大为畅销。

  “为什么维生素这么神奇呢?说实在的,我加进去的量根本微不足道。”老板问他的朋友。

  “这还不简单吗?当人想喝酒却又内心矛盾时,他会告诉自己喝的不只是酒,更补充了有益健康的维生素,于是矛盾消失,啤酒畅销。至于汽水,当孩子要喝时,家人常会说何不喝较有营养的果汁,灌些糖水有什么用,这时孩子则可以回答说,这里面有维生素,跟果汁一样,于是阻力减弱,汽水畅销。”

  老板的朋友说:“人们做事,常爱找个借口或堂而皇之的理由,以求心安,我只是教你帮他们找好借口罢了!”
             (月月鸟摘自《定州日报》2012年6月15日)

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